web analytics
Handmade Artists' Blog


Selling Tips

Are you an artist or a businessperson?

front1_f758418052013103330

Writen by Larissa of Reef Botanicals If creating isn’t just a hobby for you, if you actually have a shop and items listed for sale, your answer to that question should be simply “yes,” because you should be both. Look, it’s a risk putting your creations -yourself – out there for others to judge. It [...]

Tags: , , , , , ,

Posted in Handmade, Selling Tips | 13 Comments »

Who do you blame for slow sales?

handamde cuff

Your Venue? Resellers? Large collectives? Bad economy? Any and all of the above can and will have an impact on our sales. And since they are out of our personal control, what do you think is the best way to rise above all or any one of them? Lately, I’ve seen so many online discussions [...]

Tags: , , , , , ,

Posted in Handmade, Selling Tips | 8 Comments »

Backlinks – DIY for SEO

Handmade Link Bracelet

I’ve been trying to spend a little time each day to learn something new about SEO (search engine optimization), tags, metatags, anything to help with getting my brand out there so people will love my shop, and more importantly, purchase from my shop. I have discovered, the hard way, that the phrase “if you build [...]

Tags: , , , , , , , , , ,

Posted in Selling Tips | 7 Comments »

Writing Winning Descriptions for your Handmade Listings

Handmade Journal

Before the internet, I often shopped by catalogue and two of my favorites were Coldwater Creek and JPeterman’s. Were the clothes any more stylish or the price or fit better than other catalogues? Probably not but what sold me was the product description. My eye was drawn to the visual but the words used to [...]

Tags: , , , , , ,

Posted in Selling Tips | 7 Comments »

Custom Order Work – Is it for you?

front1_dcc5007102011015509

“I love your work, but can you do it half the size with twice the detail in another color with a different material…..oh, and I need it by tomorrow!” Maybe your conversations with your custom order customers don’t go exactly like this one, but sometimes it can feel just as overwhelming when working with special [...]

Tags: , , , , , , ,

Posted in Handmade, Handmade Harbor, Promote Handmade, Selling Tips | 5 Comments »

Putting Together Press Kits

press kit

I recently was lucky enough to attend the Buyers Market as a member of the press. While getting my permission badge to carry my camera and take photos, we were directed to the press table which turned into an eye opening experience. On this table were folders, envelopes and brochures from the various vendors displaying [...]

Tags: , , , , , , , ,

Posted in Information, Selling Tips | 4 Comments »

Do you struggle with how to price your handmade craft?

front1_820dc29012013055438

This is probably the number two question I am asked by artists and crafts people: “how do I know how much to charge for my handmade items?” My answer: There is no one single formula. How you price your creative work depends on many factors. The most important thing is that you are making a [...]

Tags: , , , , , , ,

Posted in Selling Tips | 8 Comments »

ProjectWonderful Tour – Low Cost Advertising That Works!

PW Featured Image

From time to time, on the boards in the Forum or at chat, the topic of advertising and promotion comes up. Invariably, I mention ProjectWonderful, and just as predictably am asked, “What’s that?” We’ve all heard over and over again that to be successful on the web, you have to put yourself out there. Promote, [...]

Tags: , , , ,

Posted in Information, Selling Tips | 8 Comments »

Truth in Advertising

Carnelian Pendant

When we represent our products it is imperative that the artist portrays the product correctly and accurately. The picture to the right is a retail package from a large international company that sells many different items including food. What is being portrayed are “large” shrimp (kind of an oxymoron), and in large print highlighted in [...]

Tags: , , , , , , , ,

Posted in Handmade Artisans, Information, Selling Tips, Spread the Love | 2 Comments »

What are Your Pictures Saying About Your Work

front1_9238230122012024358

A picture is worth a thousand words. Truer words were never spoken especially when you are trying to sell your hard work online. Nobody is saying that amazing pictures are easy, you just have to spend a few minutes in most any craft/sales forum and you will find a thread about how to improve their [...]

Tags: , , , , ,

Posted in Selling Tips | 7 Comments »