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ldkeesee:
Hello everyone. I am a little confused on the promoting & marketing yourself. I opened my first website this year. I read a lot about building, promoting, marketing, etc. Before I leaping in with both feet and built my own site (still a work in progress).

When reading about the promoting & marketing for my business, everything I read said to share participate in social networks, share information, tips, etc. But to only post your handmade items no more then 3-4 times a day or people will consider it spamming.
So that is what I have been trying to do, but not with much luck, hardly get any traffic to my site. (I know it will take time) but I'm starting to wonder should I have jumped in like I did.

So over the past month I been checking out sites that post their items they have for sale quite a bit on twitter and in groups on Facebook. A lot more then 3-4 times a day. Well they are saling their items. At least the ones I see on Etsy . But they post & post & post. I never did well on Etsy, but then I didn't post a lot either.
The other shops I can't see there sales. So I don't know how they do in other shops.

So should I be posting more? Does posting a lot seem to get y'all more traffic, sales. And if I should be posting more, I have a slight problem. I can post links to my sites different pages. But I can't post to just one item. I can post to my bracelet page, necklace page etc. Will that hurt me not being able to send customers to just one item but to whole page of items.

So if anyone has any pointers, tips. Anything. I would greatly
appreciate it.
Thank you,
Linda

trusk4u:
I would say do what's comfortable for you. I know I see many who post constantly all day, every day. Personally, it's to the point where I don't look anymore for that very reason. I think it's overkill and looks really desperate.  I've heard many times too that it's better to promote a section of a shop rather than a specific item. The section will always be there, but if the item sells, it's gone. When you do post in social media, include a link to your site when you can. Even when you post here, you can add your links to your signature  and it will show up everytime you post. Hope that helps you some.

ldkeesee:
Thank you trusk4u.

MichaelaJewelry:
I agree with truskfu.  If I see somebody posting constantly and not really participating and commenting about other people's work then I don't bother even looking at their work anymore - it totally comes across as desparate. 

There are however certain websites - Flickr, Craftjuice and some Groups on Facebook that are solely for posting your work but I think that everybody is too busy posting their own pieces that they are not really looking at other artist's posts.  Before you join a group/forum read the rules. While I LOVE making jewelry I actually find it more fulfilling giving (and receiving) advice than spending the time posting my work.  But do what feels comfortable to you and read the rules.

Also, links to your website are good - the more links you get heading back to your website the better - although the quality of the links is better than the quantity sometimes.  By that I mean larger established, older sites tend to be higher on the authority scale and have a higher page ranking.

Hope this helps. 

Margaret

ldkeesee:
Thank you Margaret. I really appreciate the help. I just don't see how anyone gets much jewelry made. It takes  a lot of time promoting and marketing. Hopefully I will get better where it don't take so long.

Thank you,
Linda

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