Well, I wanted my own website, as in a dot.com. So I searched every combination I could think of, but they were all already taken. Actually, I think some machine goes through every possible combination of words in the dictionary and buys anything that's available. Even Joan's Stones was already taken (not that I really wanted to use that for my name, though I do still have a box out in my garage labeled Joan's Stones. It's 40 years old, in my mom's handwriting, from when I collected stones as a kid.) One day, while visiting a friend, I had a brainstorm. Instead of Beads Ltd, Beads Unlimited, etc., why not just switch it around. So I borrowed his computer for a minute, searched, and found that LTD Beads was available! And bought it right then and there.
Then, I tried to register it with the county clerk. Oh, no, they said, you can't use "LTD" because that means "limited". Well, if "LTD" was your initials, you could use it, but since it isn't, you can't. Now, here's where I really start to love computers. To prove their point they called up "LTD" on their computer with the list of all registered businesses. Lo and behold, at least a dozen popped up immediately. LTD Plumbing sticks in my mind. They were a bit embarrassed. So the decision was that if I could tell them what "LTD" stood for as initials, I could use it for a name. They were patient as I figured something out, we wrote it into the paperwork, and voilá, I bought the name there, too.