Tweet Handmade

Well do you tweet? Have a twitter account? Well if you don’t it is time that you consider it, twitter is one of the tops sites in the world and is a very good avenue for getting your work noticed. The Handmade Artists’ Shop tweets almost every product or as much as we can, just search the hashtag #HAFshop and you’ll find us.

I’m not sure how you personally use twitter, if you feel it is a personal social network or if you use it strictly for business. My suggestion is that you create an account for personal and an account for business. The real key is followers, the more followers the more broad of a reach you have the better. So keeping a personal account with  20k followers is not that easy unless you are just highly organized. There are many ways to get followers, the easiest is to follow others and they will likely follow you back. Content is king though, make sure your putting out some decent tweets about your work. One of our keys to success it to not always promote ourselves, we 99% of the time promote others and that will really help get you noticed. You might say why would promoting others help me, well I think karma comes into play here, give and you shall receive.

Do you re-tweet? Well this is another important part of social networking, engage with others on a  regular basis. If you spend a few minutes daily tending to your twitter account your following and clout will build daily. There are some free tools out there that you can use to assist you with your twitter promotions as well. I use a site called Social Oomph, there are many others  but social oomph was one of the originals and I’ve stuck with it. With sites like this you can schedule tweets for the day so that they are spread out. You can also automatically follow those that follow you and then some. I think if you take the time to nurture this part of promoting your work you will not be disappointed with the results.

Selling handmade online takes a lot of work but if you do a little each day to promote your shop and get your name out there you’ll build a brand and following over time. Don’t burn yourself out, do a little everyday, this  is more effective in the long run than working hours on end and then doing nothing for a week. Trust us, we know from experience, be consistent and continue doing what works.

I could go on and on about this topic as there are many tools and strategies out there on how to do this. I’m sure some work better than others, but the bottom line is, if you’re serious about building an online presence you need to do it. Twitter is just scratching the surface on how to brand your work and name. We’ll get into more suggestions as time permits. In the meantime make sure you stop by our Twitter page for the Handmade Artists’ Shop! Please remember, support handmade not mass produced. 😀

Tags: buy handmade, Handmade, Handmade Artists, Handmade Products, handmade promotion, promote handmde, twitter

Posted in Handmade, Selling Tips