Marketing 101: Tips for Your Small Business Promotion

We artsy-crafty people do not love marketing. But it’s a necessary evil of having your own small business. It needs to be done well and often, and most of us are not good at it. The fact that we don’t necessarily enjoy it just makes it that much more difficult. But there are many lessons on how to market your business online in Australia, Canada, or any country with internet just from watching and learning from watching commercials on TV.  If you want to hire somebody to help you out with marketing strategies, then check here for more information. Business articles gives you best online business marketing strategies. Your reasearch has already begun, you know more than you think! Here is a best option for business software. You can click here for the business related best blogs and tips.

Buy Now

Getting Ready to Write Your Ad

Think of it this way… you need to have a brief message that moves the reader to buy your items. So how do you do it? There are a few things that don’t work; I know I’ve done them and you probably have too. Posting to social media, “Gee, nobody’s bought this yet. Doesn’t anybody want it?” is not effective – it’s desperate! Posting “shop handmade at my store” doesn’t work either – it’s not specific enough. So how do you get the message across? Having trouble managing your website?  A note of caution here – price is important but so is quality, delivery and customer service. Y

The lesson learned from professionally-produced ads is that you need to create excitement about your item regardless of what it is. You need to give the audience a reason to pay attention to what you’re saying and then also use this same mentality when using packaging design services so that you will lead customers to purchase your product.

Shop-Here

Getting Your Thoughts Aligned

When you’re constructing a Facebook advertising for your product, answer these simple questions first:

1. What am I selling?
2. Why does anybody want it?
3. What’s it good for?
4. How long will it last?
5. How is it priced – is it expensive – is it affordable – is it going on sale?

Once you’ve answered all these questions, you’re in a much better position to write a compelling ad for items that you have for sale. Marketing is the only way to get to more people, customers or viewers,

FurPet© Bad Hair Day Front

Run Your Ad Multiple Times!

Now that you have written this compelling ad, don’t run it just once! Run it several times – not every 10 minutes, but at least once a day for a while – say a week or so – or even every other day over the course of the month, and don’t forget to learn People are sheep and they need to be reminded that this is out there. The more they see it, the more they’ll remember it and the more they will start believing that they want it or need it. Think of how many times you see the same commercial for the same car. They don’t sell Toyotas by making a commercial and running it once!

Yes we all hate marketing, but the sooner we get good at it the more successful we will all be.

Tags: , , , , , ,

Posted in Announcements, Discover Handmade, Handmade, Handmade Artisans, Handmade Mode, Information, Promote Handmade, Selling Tips

5 Responses to “Marketing 101: Tips for Your Small Business Promotion”


Leave a Reply